4 qualifiers for determining best keyword ‘themes’
SEO is getting more and more complicated, and Google is making it harder for all us to find our keywords, track them and figure out the best thing to do with them.
We all know it’s financial. If they can sell us the [...]
From my Broker Notebook
I have been a real estate blogger for almost eight years. But how many months or years I have been at it is irrelevant.
What really matters is that I have written thousands of blog posts over the years. Each one of them is out there on [...]
Catch up with hottest new trend
(This is Part 2 of a four-part series. Read Part 1, Part 3 and Part 4.)
Have you visited a blog and wondered what all those strange links are at the end of many posts?
To take full advantage of blogging in your business, [...]
If you’re not being provided search tools on your website that the new consumers are now trending to use – you’re losing dozens and dozens of leads!
In the real estate consumer’s “hunt” – computer based multi-source and information fusion is often found, as a general rule, in the [...]
Teach yourself and your sales associates to embrace conflict and accountability.
After he finished the grueling work required to be a contestant on the weight loss show “The Biggest Loser”, Erik Chopin got a lot of advice he thought was silly.
“Beyond the finish line, I’d heard from so [...]
If you’re not being provided search tools on your website that the new consumers are now trending to use – you’re losing dozens and dozens of leads!
What is a “Lifestyle” search for real estate?
In the real estate consumer’s “hunt” – computer based multi-source and information fusion [...]
Some say, “If you want a referral, you’ve got to ask for it.” Is that really so? I offer you another way. Read on for my secret to getting more referrals.
Yesterday in our EVOLVE meeting, we were discussing the much-debated advice of asking for referrals. Many real estate [...]
The average consumer has more real estate information available to them today than most agents had just 10 years ago. They get listings from sites such as Trulia or Zillow, online tax records in many states, and even “sold” statistics. Moreover, between bloggers and professional writers, many communities are so well-documented that buyers [...]
Web visitors should be able to find information quickly and easily
The shift to mobile and Google’s new algorithm that penalizes sites that are not mobile-friendly are forcing agents and companies alike to re-evaluate their website strategies. What steps do you need to take to keep your site up to date?
If you’re struggling [...]
Every Realtor I know is on Facebook … or at least they know they should be. And yet most Realtors don’t get any results from it. Is Facebook a colossal waste of time for Realtors? Or are Realtors just taking the wrong approach?
I’ve been on Facebook since back when MySpace was still cool and [...]
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