If you’re not being provided search tools on your website that the new consumers are now trending to use – you’re losing dozens and dozens of leads!
What is a “Lifestyle” search for real estate?
In the real estate consumer’s “hunt” – computer based multi-source and information fusion [...]
Users can move forms between platforms; ability to fill out forms within Cartavi coming soon
ZipForm, the real estate forms technology from ZipLogix Inc., is now integrated into Cartavi, allowing users to more easily and securely move real estate forms from zipForm Plus to Cartavi’s transaction management platform, the companies said.
Until now, users [...]
Realtors, like professionals everywhere, work very hard (and often spend a lot of money) generating new leads. But when they get those real estate leads, they often fail to do key things vital to keeping and converting them into clients. According to MarketingSherpa, 79 percent of marketing leads never convert into sales, largely [...]
How setting a ‘big, hairy, audacious goal’ can make it happen
What would it take for you to double or even triple your production in the next 12 months? One of the most powerful strategies that you can employ is to set a BHAG — a big, hairy, audacious [...]
Web visitors should be able to find information quickly and easily
The shift to mobile and Google’s new algorithm that penalizes sites that are not mobile-friendly are forcing agents and companies alike to re-evaluate their website strategies. What steps do you need to take to keep your site up to date?
If you’re struggling [...]
In Part (1) I told you that my husband/real estate partner, Brendan Powell, and I generated 17 closed transactions strictly because of Facebook. I clued you in on the strategy we used to facilitate genuine engagement. Today, we’ll talk business.
4. We used all four Facebook products. Yes, Facebook has four products and we have [...]
Every Realtor I know is on Facebook … or at least they know they should be. And yet most Realtors don’t get any results from it. Is Facebook a colossal waste of time for Realtors? Or are Realtors just taking the wrong approach?
I’ve been on Facebook since back when MySpace was still cool and [...]
Done right, agents could potentially corner their markets
Video has become an integral part of the real estate business. Have you ever considered how you could use this powerful tool over and beyond property tours, self-promotion and sharing the lifestyle in your market area? Are you willing to take the plunge [...]
Clients must go through proper legal channels if they want someone else to sign for them
At the recent Real Estate Connect conference in San Francisco, an agent who represents ultra luxury clients referenced the fact that her clients were too busy to deal with all the details related to closing their [...]
An advocate and a skeptic share their personal experiences and explain why they do and why they do not engage in this marketing strategy.
Why I Do. Brian Talley is broker‐owner of Regent Property Group in Austin, Texas.
I generate hundreds of leads each month for my seven sales associates from my company’s 12 Web [...]
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